Welcome home, Jane Walker. Thank you, Diageo for showing us support and introducing Jane aka major progress because women love whiskey too.
The special edition Johnnie Walker Black-Label debuted this March and needs a space on every woman’s shelf. We are so glad to see liquor brands marketing to women. I mean it’s about time someone else noticed that marketing alcohol to women can step your dollar game up.
Jane Walker is a woman so she is doing the most with her limited time engagement and Johnnie Walker will donate $1 to organizations supporting women’s progress, up to $250,000! Yass, Jane! Yass! Give back to all the women.
Will you go out and add Jane to your bar? How much do we want the limited edition Jane Walker icon to stay for good? Let us know in the comments while we sip our whiskey.